Widgets turn review data into visible proof. Once a location has connected sources, you can pull those reviews into sliders, grids, badges, popups, and other layouts that live on the customer website.
Go to `Display -> Social Proof -> Widgets` to create and manage them.
Choose the right widget type
- Sliders and carousels work well for homepages and service pages
- Grids and lists work well when you want stronger review density
- Badges, float widgets, and popups work well for lighter proof elements
- Avatar and card styles are useful when the visual identity of the review matters
This is a customer-side screen. Because you are in your agency account, you can reach it two ways: switch the sidebar from the `Agency` tab to the `Customer` tab and use the location switcher to pick the customer or location — this is quickest and ignores the customer's plan limits, which is handy for done-for-you setups or granting access beyond a plan; or go to `Business -> Customers -> Manage Customers` and choose `Login as customer` for their exact experience with plan limits applied.
How the widget builder works
- Setup controls the widget type, location, and display language
- Content controls review sources, rating thresholds, verified-only filters, sort order, and limits
- Design controls colours, branding, fonts, logos, and custom CSS where available
Add SEO schema when needed
Inside the builder you can generate JSON-LD schema for rich snippets. Fill in the business details, copy the markup, and place it in the website head if the site setup requires that step.
Install the widget
Click `Install`, copy the embed code, and place it on the customer website. Widgets load asynchronously and inside a shadow DOM, which helps keep their styles isolated from the rest of the site.